The Science of Fear: Why We Fear the Things We Shouldn’t–and Put Ourselves in Greater Danger

The Science of Fear: Why We Fear the Things We Shouldn't--and Put Ourselves in Greater Danger

author: Daniel Gardner
name: Elaine
average rating: 3.65
book published: 2008
rating: 3
read at: 2009/05/11
date added: 2009/05/13
shelves: economics, environmentalism, history, marketing, politics, psychology, science, sociology, technology
review:
A sharp little book on the death of Homo Economicus and the problems of understanding risk with our crazy crazy brains, plus a wonderful reminder that we actually live in the best of times in many ways. (He recommends a little tour of an old graveyard, should you doubt this.)